Entertainment

/

ArcaMax

Scooter Braun open to help Kanye West with 'salvation'

Bang Showbiz on

Published in Entertainment News

Scooter Braun is open to speaking with Kanye West to help the rapper's "salvation and growth".

The former music manager - who oversaw the Stronger hitmaker's career between 2016 to 2018 - hasn't spoken to the controversial star for some time and admitted he found his anti-semitic comments "very upsetting", but after Kanye apologised earlier this year via a full-page adveristement in the Wall Street Journal, which attributed his actions to a lengthy manic episode, Scooter is keen to help him if he can.

Speaking to Suzy Weiss on her Second Thought podcast, Scooter said: "We separated, and obviously the things that he's gone through and the things he's said been have been very upsetting to me. But I'm I look back at those years as, you know, really powerful years and things I was very fond of and appreciative of.

"If he and I ever talk, you know, I'll have our own conversation. I want to always believe people have an opportunity to have salvation and growth. And as much as I was very much upset because my family was in the Holocaust, and some of the things he said were incredibly inappropriate [and] very frustrating. And that's the reason, probably, we haven't spoken in a very long time.

"And I know in myself I've grown in certain situations and have wanted people to give me empathy and an opportunity for growth. And I think it wouldn't be right to not extend it to someone else.

"I also know from my own personal experience, he was dealing with a lot of mental health issues and, 'Do I trust in this moment that the apology is real?' I haven't had the experience myself personally, but I want to give anyone the benefit of a doubt."

The 44-year-old executive - who retired from artist management in 2024 - learned a lot from Kanye and his unique way of working during his tenure as his manager.

He recalled: "Kanye taught me how to see colours and design differently. Watching him work, I saw design differently.

 

"I saw some of the most genius moments I've ever seen -- of inspiration, of how he works, of how his mind works.

"I remember the [2016] Pablo tour -- right before we launched the tour, [which had the] floating stage, I remember watching Kanye with his phone walking around below the stage, and I'm like, 'What are you doing?'

"He goes, 'This is how kids are going to watch it, this is how they're going to record it. This is what's going to go on the internet.' And he was right. It was one of the greatest tours ever, and he saw the vision before anyone else.

"I remember before the tour opened we didn't have any merch -- and obviously Kanye West merch sells a lot. I'm arguing 'We need merch!' and he's like, 'No, if it isn't great, I don't want to do it.' I was so frustrated and finally he's like, 'Well, come over tonight.'

"We go to his apartment in New York and it's me and him and Virgil [Abloh], rest in peace. And we're talking and he's like, 'Why do we need merch?' and I'm explaining, 'This is how we subsidise everything,' and I remember saying to him, 'When I was a kid, my dad took me to concerts and I had this chest where I put all the tickets [stubs], and that's why kids get merch now -- they don't have the ticket because it's all digital.'

"And he goes, 'Virgil, come here.' He basically designs a t-shirt that says 'admission,' puts the date of the show and everything else, and he goes, 'There's your merch.' And it ended up being like, the greatest selling t-shirt and broke every single merch record. That was the genius of him."


 

Comments

blog comments powered by Disqus